Have you been noticing more AI summaries popping up at the top of your Google searches lately? You’re not alone. Those summaries are changing the game for businesses trying to stay visible online.

If your website isn’t showing up in these AI Overviews, you could be missing out on a huge opportunity to reach your audience before they ever scroll past the first result. Google is expanding to these AI-generated answers fast, and you may be getting left behind.

So, what can you do about it?

In this article, we’ll share tips straight from Google on how to approach AI overviews and break down five simple ways to improve your chances of being featured. We’ll also look at what this shift could mean for the future of SEO.

What Are AI Overviews?

Think of AI Overviews as Google’s way of answering search queries in real-time, using content it pulls from around the web. These summaries are displayed above the usual search results, giving users quick information without needing to click through to multiple websites.

This system might sound like a time-saver for users—but for businesses, it’s a new challenge. Only a handful of sources are linked within each summary, and if your site isn’t one of them, your content might not be seen at all.

What Does Google Recommend?

You might be asking yourself: Is there a formula to get featured in these AI summaries?

According to Google’s official advice shared in Search Engine Journal, the best way to increase your chances is by sticking to the same practices that already help you rank well in traditional search:

“There’s nothing special for creators to do to be considered other than to follow the same guidance that’s already provided for appearing in search.”

That includes writing clear, helpful content and following the E-E-A-T framework: Experience, Expertise, Authoritativeness, and Trustworthiness. While there’s no shortcut, there is a smart way to approach it.

5 Ways to Get Your Content AI-Ready

1. Organize Your Content 
Use headings, subheadings, and break things up into easy-to-follow sections. AI tools prefer content that’s clean and well-organized.

2. Answer the Question First
Start with the direct answer or main takeaway. Think of it like writing a featured snippet—get to the point quickly, then provide details or explanations after.

3. Keep the Tone Natural and Informed
You don’t need to sound like a robot to be taken seriously. Write like you're explaining something to a colleague or client, but make sure the information is solid.

4. Use Real-Life Examples
Use case studies, quotes, or personal experiences where you can. AI Overviews prefer firsthand knowledge, and your audience does too.

5. Use Lists (Like This One!)
Bullet points and numbered lists are super scan-friendly and more likely to get picked up by AI. Plus, they make your content easier to digest for actual readers.

This Shift Is a Big Deal

The old SEO rulebook is being rewritten. If your site isn’t optimized for AI Overviews, you’re not just missing traffic—you’re missing trust, visibility, and relevance. These AI-powered summaries are becoming the first impression people get of your brand.

An Internet Marketing Company in Ann Arbor Michigan Makes All the Difference

Working with Michigan SEO Group, a trusted internet marketing company in Ann Arbor, Michigan, gives you access to the experience and strategies you need to stay ahead. 

Need support getting your content AI-ready?

Let’s talk. We’re here to help you future-proof your online presence with smart, strategic updates that keep you visible.