Why Your Web Presence is More Crucial Than Ever
Micro, Small, and Medium Enterprises (or MSMEs) are usually behind larger businesses when it comes to their internet presence. After the initial stay-at-home orders in March, many businesses suffered. In particular, many MSME’s without an online presence experienced major losses or were forced to close.
In Michigan, it’s beyond critical to allow your customers to interact with your business digitally. According to a survey by the Endurance International Group, approximately 30 percent of MSME’s started a business website or enabled e-commerce functionality since the beginning of the pandemic.
Due to the pandemic, the importance of digital media has surged. MSME’s with a digital presence or e-commerce platform were able to continue to make income. Technology provided a lifeboat to MSMEs that operated in the brick-and-mortar space. Businesses that adopt technology will pull ahead of their competitors.
As the country reopens, many consumers will continue to use the new buying habits they picked up during the pandemic.
Every small business should examine their online presence and web design to get ahead and stay ahead of the competition.
Where do I start?
In the market for web design for your Michigan business?
Many businesses are ready to improve or begin their online presence, but don’t know where to begin. Michigan SEO Group is a full-service online marketing agency that provides web design, performs search engine optimization (SEO), writes digital content, and manages social media and pay-per-click campaigns. Our clients range from small family businesses to international industries. We’ve evolved as the internet has evolved, building ethical and abundant online strategies that withstand the fast-changing landscape of online search.
As society continues to adjust to this new normal and adjust their spending habits, a thriving digital presence is crucial to success!